Language and voter mobilization

Contrary to a previous report that people are more likely to vote if they are encouraged to think of themselves as “voters,” a noun, instead of as individuals engaged in “voting,” a verb, a study of more than 11,000 potential voters finds that voter turnout does not differ between the two groups, and that compared with individuals who were issued standard get-out-the-vote messages, both groups are no more likely to vote. - Read at PNAS.org

Article #15-13727: “A field experiment shows that subtle linguistic cues might not affect voter behavior,” by Alan S. Gerber, Gregory A. Huber, Daniel R. Biggers, and David J. Hendry.